Course Curriculum

This is an introductory class on to how to self-publish a print or e-book. You’ll learn how to choose the right services and/or approaches based on your needs and budget. Self-publishing is the most popular way for writers to get their books to readers. You’ll learn what it costs, what connections you have to make, what skills you may have to hire, and what tasks you’ll have to accomplish. To learn about obtaining a traditional publisher for your book, take the class “Inside Traditional Publishing” to learn about the process.
Week One: A Quick History of Self-Publishing Details 7 days
The publishing industry once made it prohibitive for most writers to self-publishing their books. In fact, if an author wanted to self-publish, he or she had to invest thousands of dollars with a so-called “vanity” press and/or become an independent, small publisher. Things have changed. Changes in both technology and distribution avenues have made it possible for anyone to get a book into the hands of readers. This session gives you an overview of what you can expect to encounter today.
Week Two: The Most Common Ways to Self-Publish Details 7 days
There are several ways to self-publish. You can work completely on your own; hire assistance; work directly with a self-publishing retailer; or work with a “hybrid” publisher. The choice is yours. This session explores each alternative.
Week Three: Self-publishing—Going It Alone Details 7 days
Anyone can get access to the same level of online retail distribution as any traditional publisher for both a print book and/or an e-book. You’ll learn the process of how to bring a book to market and how to create the marketing/distribution plan that will work for you. You’ll also learn whether you have the disposition to tackle self-publishing on your own.
Week Four: How E-book Self-Publishing Services Work Details 7 days
We will discuss the requirements of major e-book services and what it means to you. You’ll learn what you need to know about e-book retailers and distributors, and how to ensure the quality of your work remains high—both as written and when published.
Week Five: Creating E-book Files Details 7 days
Nearly every service asks you to upload a final e-book file formatted to their specifications. These requests vary widely with the types of files a service may want. There is no established standards or universal protocols for developing or creating an e-book file. So it may become necessary to convert and format your book into multiple formats to satisfy the requirements of each different service. We discuss the most commonly used formats for e-books and how to create them.
Week Six: How to Self-Publish a Print Book Details 7 days
There are two ways to publish a print edition of your book and make it available for sale. Those two ways are: print on demand (POD) or traditional offset printing. You will learn the pros and cons of investing in a print run and how to minimize your expenses. You’ll also see examples of print-on-demand earnings, to determine which option is best for you and your budget. The success of your print book will be driven by the quality of your book (layout and design), the book cover, your targeted visibility, and the reach you have to a readership. Each of these important steps will be explored.
  • $189.00
  • 42 Days

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